The 17 Secrets of Writing Powerful Copy!

Copy writing is a Skill That You Can Learn Quickly!

The past several weeks I’ve shared 17 Golden Nuggets that will help you to write more powerful Bid proposals, Sales letters, Memos or Video dialog.
The content will be up on FB and my website for the time being.

The possibilities are endless of how you can use these secrets to convert more of your bids that are sitting in a stack on your desk, and add some additional value to the proposal and turn more of them into money for your business.

For this week, Let’s recap the 17 secrets, if you missed one, go back and write it down:

1. A Great Headline is your hook.
2. Provide a “Pleasure/Pain Solution in your opening…Or
3. Provide “Problem/ Solution Opening.
4. Use Stories in Your Copy (Emotion)
5. Re-frame all Features into Benefits.
6. Use Emotional Appeals, (Profit, Pride, Pleasure, Pain or Fear)
7. Specificity Sells. Vague Generality confuses, and the confused don’t buy!
8. Build Massive Value. (Show, Tell or Teach Them)
9. Pre-Answer the Main Objections.
10. Tell Them the Reason Why. (What’s Your Reason For The Deal?)
11. Limitation Creates Scarcity. (Next 10 callers, Only 30 days)
12. Value Pricing (The value is $10,000, today only $997)
13. Bonuses Sell. (Buyers take action to get bonuses. Stack the bonuses to motivate more action by your buyers)
14. Reverse Risk. Money Back Guarantee. Buy It Back, or Let Your Client Keep The Bonuses.
15. Testimonials. Success Stories of Your Clients
16. Call To Action. Tell Them Exactly What To Do Next.
17. P.S. – Always Write a PS. A Reminder to take action.

More to come here and on TheRoofingHub on Facebook.

Thank you for staying in the conversation,

Tony

PS – No matter how great you are with your pitch,
the only way to get ahead in sales, business,
or any sort of influential communications is to
know how to close.
Master Sales Trainer Eric Lofholm can take you to a
deeper level in your ability to close more of your Bids Today:

Click the link

Free Sales Training Online