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The Roofing Hub Marketing Tip of the Week: 5/20/2013
The 17 Secrets of Writing Powerful Copy! Copy writing is a Skill That You Can Learn Quickly! The past several weeks I’ve shared 17 Golden Nuggets that will help you to write more powerful Bid proposals, Sales letters, Memos or Video dialog. The content will be up on FB and my website for the time being. […]
Synthetic Underlayment Performance: Fact or Fiction – Part 1
Synthetic Underlayment Performance: Fact or Fiction Part 1 I read an article about synthetic underlayments recently and the author was discussing the introduction of new underlayment products entering the marketplace in recent years. I was interested in his opinion because he is a prominent contributor/author in one of my favorite Roofing Magazines, Western Roofing. His […]
The Roofing Hub Marketing Tip of the Week (Copy): 4/22/2013
The 17 Secrets of Writing Powerful Copy! “Copy is the Oxygen that makes all your Marketing work!” -Marketing Superstar Joe Polish- Numbers 10 & 11. These two may contain the one idea that brings you a breakthrough! No. 10 – Give them the “Reason Why” What’s your reason for running the special or offer? IE […]
The Roofing Hub Marketing Tip of the Week (Copy): 4/15/2013
The 17 Secrets of Writing Powerful Copy! “Copy is the Oxygen that makes all your Marketing work!” -Marketing Superstar Joe Polish- Number 8 & 9 are Here! No. 8 -Building Massive Value- Massive is the Keyword. Show them, Tell them and Teach them why you or your product is the valuable option. “Higher value is […]
The Roofing Hub Marketing Tip of the Week (Copy): 3/25/13
The 17 Secrets of Writing Powerful Copy! We started with an attention grabbing Headline No. 1 No. 2 & 3 – Next we need to offer a Pain/Pleasure Solution, and/or Use a Problem/Solution Opening. IE: Do you know someone who hired a roofer and ended up with a bigger mess than the small leak dripping […]
The Roofing Hub Marketing Tip of The Week (Closing Final): 3/12/2013
Announcing: A Last Look At The 21 Ways To Close More Sales Now! 21 Golden Nuggets to help your business Grow and Expand… 1. Create A Testimonial Book 2. Go Back To Existing Customers 3. Invigorate Your Selling Habits 4. Hire An Assistant 5. Model A Top Producer 6. Write Down Your Goals 7. Create […]
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