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The Roofing Hub Marketing Tip of the Week: 5/20/2013
The 17 Secrets of Writing Powerful Copy! Copy writing is a Skill That You Can Learn Quickly! The past several weeks I’ve shared 17 Golden Nuggets that will help you to write more powerful Bid proposals, Sales letters, Memos or Video dialog. The content will be up on FB and my website for the time being. […]
The Roofing Hub Marketing Tip of the Week (Copy): 5/13/2013
The 17 Secrets of Writing Powerful Copy! “Copy is the Oxygen that makes all your Marketing work!” -Joe Polish- We’ve reached the final two secrets for the course and these are the two that may create a breakthrough for your business… No. 16 & 17 16. Call To Action It’s Now or Never! In your […]
Synthetic Underlayment Performance: Fact or Fiction – Part 1
Synthetic Underlayment Performance: Fact or Fiction Part 1 I read an article about synthetic underlayments recently and the author was discussing the introduction of new underlayment products entering the marketplace in recent years. I was interested in his opinion because he is a prominent contributor/author in one of my favorite Roofing Magazines, Western Roofing. His […]
The Roofing Hub Marketing Tip of the Week (Copy): 5/7/2013
The 17 Secrets of Writing Powerful Copy! “Copy is the Oxygen that makes all your Marketing work!” -Joe Polish- Copy Writing Secrets No. 14 & 15 The next two Golden Nuggets may be just what you need for a huge breakthrough in your business! 14. Reverse Risk – When you think about it, the buyer […]
The Roofing Hub Marketing Tip of the Week (Copy): 5/6/2013
The 17 Secrets of Writing Powerful Copy! “Copy is the Oxygen that makes all your Marketing work!” -Joe Polish- Time to recap the first 13 Secrets to Writing Powerful Copy: 1. A Great Headline is your hook. 2. Provide a “Pleasure/Pain Solution in your opening…Or 3. Provide “Problem/ Solution Opening. 4. Use Stories in Your […]
The Roofing Hub Marketing Tip of the Week (Copy): 4/22/2013
The 17 Secrets of Writing Powerful Copy! “Copy is the Oxygen that makes all your Marketing work!” -Marketing Superstar Joe Polish- Numbers 10 & 11. These two may contain the one idea that brings you a breakthrough! No. 10 – Give them the “Reason Why” What’s your reason for running the special or offer? IE […]
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